Successful Exhibiting Training Seminars


Why Exhibitions Work...

Shows have been an important marketing tool for hundreds of years. They were a vital part of Europe’s recovery following World War II, rebuilding both Germany and France They have been an explosive "growth industry" since then. 

What's happened more recently?  Since "Sept 11"? And now the "Credit Crisis"?  What effect is e-marketing having?

In “Why Exhibitions Work” we will consider these questions and share the secrets of why Trade and Consumer Shows have been so successful (and what the differences are). Who really goes to them, why they go and what you can expect. What the trends are right now.

We will conclude by considering true case histories right from the Trade Show floor. And summarise the three KEY elements essential to Successful Trade Show Exhibiting.

Click below for MORE Module Descriptions! 

Contact us for availability & pricing!

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